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JWI helps local Minnesota outdoors men with new website

July 26th, 2010 - by Jeff Wagner

Jeff Wagner Interactive was very fortunate to partner with Winter Ranch on a new website project called The Loon Room, which features beautiful art of our state bird the Minnesota Loon.

The Loon Room is the creation of Simone Schara, who with her father, Ron, have developed several nature-related businesses including Ron’s unique outdoor information calendars (outdoorcalendars.com). If the name is familiar, you may have seen Simone on the Pheasants Forever Television on Outdoor Channel, which is hosted by her father. Ron also is regularly seen on Minnesota Bound, a popular outdoor show on KARE 11, an NBC affiliate in Minneapolis, Minn.

Jeff Wagner Interactive created the logo branding and all of the Web Design work for this project and along with Simone, Ron and Winter Ranch we think the website turned out great.

The Loon Room also features a great e-commerce engine that allows all the wonderful works-of-art to be sold right from the website. If you’re a Minnesota Loon fan then The Loon Room will have a loon product that’s sure to please.

JWI would like to thank Simone, Ron and Winter Ranch for allowing us to be a part of this great project.

Tags: Logo Design, Minnesota, Outdoors, Web Design
Posted in Community, E-commerce, Marketing, Web Design | No Comments »

Market your company with great looking apparel

April 27th, 2010 - by Jeff Wagner

So how are you marketing your company these days for all the world (or your target market area) to see? Recently, I had a bunch of Jeff Wagner Interactive hats made up for my softball team. I did this because we were having a very hard time finding a local business to sponsor our team.

I started thinking why wouldn’t a company want to advertise themselves on our jerseys and/or hats? It’s such a cheap form of advertising and you’re getting your name out in the public 16-20 weeks throughout the summer. Also like most teams, we usually go out after our games and grab a beverage and dinner…just more time that you’re company is on display.

So I decided to take matters into my own hands. I went to J & J Atheletics in Buffalo, MN for my apparel, they were great to work with and they completed my order in less than a week. I went with flexfit hats that have mesh backs to help keep cool in the summer months. I think that the hats turned out great, as you can see below.

The hats were very inexpensive to have made, I believe they came out to be about $14 a hat. I think the average Twins hat at Target Field is about $25-30. Not only did the JWI hats look great on the field they’ve already caught a few eyes. I’ve already received many comments about the hats, which have led to conversations about what my company does, which has led to handing out business cards. I have a good feeling that the hats will be paying for themselves and then some in the very near future.

So, the next time a sports team asks you to sponsor their squad you might want to really think about the impact this cheap form of advertising might have on your company. If you do the numbers, one referral from the advertising will probably pay for your sponsorship and then some.