Creative Responsive Concept

Strategic creative concept for one of General Mills' popular brands.

  • Client

    General Mills

  • Deliverables

    UI Designs

  • Relationship

    This is a Spyder Trap client.

Lifestyle Product

Relating to the users through lifestyle activities or situations where the product has value.

Social Engagement

Finding ways to socially engage with a user base through different diet options.

Building Confidence

Additional resources to build confidence in the user that this brand and or product is a situational fit.